Shelf-life-aware buys and replenishment.
Plan repeat-purchase ranges with shelf life in mind — replenish the heroes and avoid writing off the slow movers.
- Keep hero SKUs and every shade in stock through subscription pulls.
- Cap buys to shelf-life so slow shades never age into a write-off.
- Launch new shades from a look-alike, not a cold guess.

What strong beauty planning delivers
Shade-tail write-off, held to shelf-life
Hero-SKU service level through subscription spikes
New-shade launch accuracy vs a cold start
Directional benchmarks for beauty & personal care planning, not a customer guarantee — audited results are in the story below.
Beauty runs on repeat purchase and shelf life. The heroes need to never run dry, while the slow movers can't be allowed to age into a write-off — two opposite jobs the same plan has to do.
Heroes can't stock out
A repeat-purchase staple that's out of stock sends a loyal customer to a competitor. Cover on the heroes is non-negotiable.
Shelf life is a clock
Slow movers don't just tie up cash — they expire. Buy too much and the margin goes in the bin.
Long tail, real money
Hundreds of SKUs each move a little. The plan has to manage the tail without a planner touching every line.
Meet your Supply agent
Replenishes fast movers to policy and flags shelf-life risk before stock has to be written off.
Meet the agentsRe-forecast ready — 3 categories have drifted from plan this week. Want me to stage the moves for your review?
Replenish the heroes, spare the write-offs.
One connected plan, with the capabilities that matter most for beauty & personal care doing the heavy lifting.
Demand forecasting
An ML forecast that learns from every channel signal — so the buy starts from real demand, not last year plus 5%.
ExploreReplenishment
Policy-driven replenishment that turns the plan into POs by supplier lead time — and only reorders what cover and open-to-buy allow.
ExploreAssortment planning
Build the assortment from the same plan — options, depth and size curves that match real demand by channel and door.
ExploreMarkdown optimisation
Markdowns timed and sized to plan — clear ageing stock without giving away margin you didn't need to.
ExploreA look at the plan, tuned for beauty.
The details that decide it.
The short version: yes, it fits your hierarchy, your stack and your calendar. Talk to us about your range.
Do you account for shelf-life and lot expiry?
Yes. Shelf-life caps how deep a buy can go, so replenishment tops up the heroes without over-buying a slow shade past its expiry.
How do new shades forecast with no history?
A new shade inherits the demand shape of its closest existing sibling in the franchise, so the day-one buy is grounded instead of guessed.
Can you handle subscription and regimen demand?
Subscription pulls are built into the safety stock, so the everyday heroes hold service level even when refills spike.
It shows up in the numbers.
“Long lead times used to mean we found the overstock at end-of-quarter. Now the model flags the drift in-season and we act weeks earlier, so less of the range ever reaches markdown.”
Directional outcomes for a home & lifestyle brand re-planning on the live signal, not quarterly.
Home retailers carry 22% of stock past its window on average — leaders keep it under 12% by acting weeks earlier.
Tightly · State of Retail Inventory 2026
Plan with confidence. One set of numbers, every team, every week.
There's nothing to rip out. Tightly runs on your existing ERP, EDI, e-commerce and POS. Give us 30 minutes and we'll show it on your own categories.