Glossary
Financial KPIs
What is GMROI?
Gross margin earned per dollar of inventory.
Why it matters: It links merchandising to cash. Two ranges can share a margin %, but the faster-turning one returns more on the same stock.
How it's worked out: GMROI = gross margin $ ÷ average inventory at cost. ($400k ÷ $200k = 2.0)